If you’ve watched TV anytime over the last four decades, you’ve heard the music of Dan Yessian. 

However, the accomplished commercial jingle writer always wanted to write something more substantial - music which didn't coax people to buy, but made them think and care. 

In this episode, we chronicle a jingle writer’s journey from commercials to a commemoration of his family and their fate in the Armenian Massacre.

Learn more about your ad choices. Visit megaphone.fm/adchoices