While studying is important, especially for business, **reading is a fundamental tool**. Many people are pressured by time and opt for speed reading, but I think it’s **not necessary**. It's better to **read at a comfortable pace**, even at the speed of reading aloud. The key is to find **books worth reading multiple times** and to **read at your own pace**, even if it's just a little each day. Serendipitous encounters with books in bookstores are valuable.