The key to growing a podcast is getting as much of your audience into the “listener flywheel.” The listener flywheel is an adapted process that moves listeners through a process of attraction, engagement, and delight. The listener flywheel’s objective is to retain current listeners while organically attracting new ones.

Key Vision/Shared Beliefs

1. That media can support and sustain a lifestyle and/or business

2. The best way to grow individually is for us to grow collectively

3. We each have a genius that’s waiting to be unlocked in the show

How the Listener Flywheel Works

1. Attract

1. On-Platform

1. Cross-Promos

2. Episode Swaps

2. Off-Platform

1. Social Media

2. Engage/Retain

1. CTAs

2. Social

3. Meetups

4. Live Recordings

3. Delight

1. Contests

2. Memorable Shows

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