Principle Driven Leadership

The Key to Effectiveness


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Seth tells the story of Carla who was promoted to manager at a marketing services firm and whose first task was to take on a project with a new client.

Carla’s diligence led her to ensure no problem remained unsolved, to the point that she and her team spent too much time focused on smaller inconsequential items, taking time and focus away from larger problems that needed to be addressed.

Seth presents the second core principle of Principle Driven Leadership - that Leaders Resolve Problems - and explains how embracing this is core to building an effective organization. He then discussed a fortunate intervention by Carla’s manager who understood this concept and helped set her back on the right path by shifting the way she prioritized problems.

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Principle Driven LeadershipBy Seth Dobbs