The Label Machine Podcast

The Label Machine Podcast #25 - Dorian Perron (Groover)


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On this episode Nick sits down with Dorian Perron, co-founder of music promotion company Groover. Starting with just a music blog, Dorian eventually began working on Groover while attending college in the US. Along with Groover's co-founders he developed a promotion tool that connects independent artists with blogs and publications and ensures that their submissions are listened to and receive feedback. Groover boasts a simple, equitable pricing option where fees are equally split between Groover and curators, a system that has resulted in the company's exponential growth and overwhelmingly positive reviews.

Join us for an hour-long discussion on effective music promotion, getting featured on blogs and publications, and capitalizing on the feedback and network opportunities Groover offers.

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The Label Machine PodcastBy The Label Machine