In most scenarios, the default instinct for solving problems is additive. We add more features to a product, more resources to a team, more complexity to a process. We operate under the assumption that “more” is inherently better. This approach feels safe and logical, layering on solutions to cover every contingency. This is also in line with the natural process of increasing entropy all around us. However, imagine, what if the most powerful strategy isn’t about adding, but enabling radical subtraction? What if the path to an unbeatable advantage lies in stripping away the very things everyone else considers essential? […]

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