Now that tax season is almost over, it is that time of year to start a new product offering. It is is the best part of the business to take an idea and put the screws to it. Then take it for a marathon jog through all the phases of the digital underground and to market. I am going to spend the next several weeks giving a play by play of the behind the scenes activities and drama of a project launch. The good news is this episode was done at home and not in a car, so the audio sucks way less. Come join me on the road to a new product.