As the internet becomes the main arena for business engagement, producing unique content aside from traditional adverts is highly needed. One of the best ways to do this is by producing a podcast show to highlight your work and connect with the target audience. In this conversation with Todd Westra of The Leadership in Business Podcast, Tracy Hazzard talks about her work at Podetize, the largest post-production house of podcasts. She goes into detail about how they help aspiring podcasters establish an engaging show through their profit-first model. Tracy also opens up about the challenges of managing a growing team scattered all around the globe, promoting free-thinking and critical problem solving to each member.