You don’t need a team. You don’t need a logo. You don’t even need your product to be perfect.

You just need something janky that gets the job done.

In this episode of The Unsexy Entrepreneur, Charles Harris and Dr. Seth Jenson break down the Lean Startup Method—the strategy used by companies like Airbnb to validate their ideas and build real momentum before spending big.

If you’re stuck waiting until everything is “ready,” this episode will get you moving.

• Why “building is fun, but it’s not entrepreneurship”
• What a Minimum Viable Product (MVP) actually is—and why it’s NOT just for software
• How to avoid building a product that only you want
• Why it’s better to get paid for a janky product than to perfect one no one buys
• The “Build → Measure → Learn” loop, explained with real examples
• How to launch a plumbing business (or any service biz) using the lean method
• The power of testing with Google Forms, PDFs, and fake workflows
• Why your customers don’t always know what they want—and what to do about it
• How Charles upgraded his accounting firm by listening to feedback (and ignoring some of it)
• The difference between feedback-driven and vision-driven entrepreneurship
• How to make small bets and iterate toward product-market fit

Whether you’re starting a side hustle, tech product, or service business, this is your permission to build ugly, learn fast, and start now.

Got questions for Charles and Seth? Submit them HERE.