“A lot of times, people don’t know what they want until you show it to them.” –Steve Jobs

This week on The Lightning Podcast, join Cyrus Palizban, Harry Jacobs, Zohar Atkins, Nicolas Sarian, and Francis Pedraza as we delve into the bold quote by Steve Jobs. We discuss innovation, entrepreneurship, and the challenge of creating something new that the market has yet to demand, done by listening deeply to potential needs, the nature of human wants. How have great innovators like Steve Jobs historically been able to tap into unknown demand and bring revolutionary products to life? We share our personal experiences and philosophies on life, learning, and the pursuit of understanding human nature and desires. From the philosophical underpinnings of creation, the concept of intuition, and the balance between seeking advice and forging one's unique path, this episode attempts to explore the notion of greatness, the impact of technology, and the timeless relevance of seeking and confronting life's profound questions.

00:00 Welcome to The Lightning Podcast!

00:29 Diving into Steve Jobs' Philosophy

01:47 Exploring the Unseen: Innovation and Customer Needs

08:07 The Power of Vision and Imagination

16:39 The Entrepreneurial Journey: Courage and Rejection

25:39 Philosophical Insights on Creation and Discovery

31:32 The Essence of Greatness and the Path to Innovation

33:50 Exploring the Origins of Apple's Name

35:00 The Power and Perils of Spiritual Gurus

38:05 The Quest for Excellence and the Price of Greatness

39:04 Redefining Success Through Personal Journeys

53:36 The Philosophical Journey: From Tradition to Existentialism

59:09 Embracing the Unknown: The Essence of Human Innovation

01:02:54 Concluding Reflections: The Unending Search for Meaning

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