The Brain and Brand Show

The Link between Creativity and Criticism


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Timothy shares research about how criticism can trigger creativity in you and your team. The research was conducted by Jared R. Curhan, a director at MIT’s behavioural science lab - along with, Tatiana Labuzova and Aditi Mehta in 2021. Its title is ‘Cooperative Criticism: When Criticism Enhances Creativity in Brainstorming and Negotiation’. cliffcentral.com
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