Imagine being the editor or the designer of a major newspaper at a time when many print papers are dying as their readership moves to online news media. Joe Cannon, Editor of the Deseret Morning News, and his staff have not only reinvented themselves online at DesNews.com, but have in the process also invented a whole new forum for Latter-day Saint culture and belief—MormonTimes.com.

From his office in Salt Lake City, Joe Cannon talks about the paper's tradition, putting MormonTimes.com together and what it hopes to capture, as well as a little bit about his own online feature—no longer anonymous—The Word of the Week.

In the newsroom itself, web expert Joe Charbonneau talks about the technical details, what stories are most popular, and the technologies which keep adding features to MormonTimes.com.

That's this week on The Cricket and Seagull...