In this episode, we sit down with Charles Greeff, a South African entrepreneur whose career has spanned the globe—from managing high-end hospitality at Mar-a-Lago in Florida to "Biltong Baron" here in Thailand.

Charles shares his fascinating personal journey: moving to Thailand for a holiday, meeting his wife, and eventually launching Siam BBQ Company to fill a gap in the local market for authentic South African flavors. We dive into the challenges of food production in a tropical climate, the importance of maintaining rigorous quality control, and how his involvement with the South African Thai Chamber of Commerce (SATCC) has helped grow his business, build trust, and navigate the competitive landscape of Bangkok.

Whether you're an entrepreneur looking to break into the Thai market, a fellow expat, or just a fan of high-quality biltong, this conversation is packed with lessons on hospitality, cultural adaptability, and finding "home" in a new country.

To ensure your audience can find Charles’s work and get involved with the community, be sure to include these links:

• Siam BBQ Company (Official Store): https://www.siambbqcompany.com/

• South African Thai Chamber of Commerce (SATCC): https://satcc.info/

• Charles Greeff’s SATCC Board Profile: https://satcc.info/directors/

Links & Resources