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Social proof is a potent tool, even in the absence of direct support. When someone is pressured to do something in the presence of trusted peers, they are more likely to follow through unless someone objects. Unfortunately, threat actors have taken notice and are investing significant time and resources into looking like a trusted party to gain access to your personal information.
Josh Miller and Sam Scholten join this episode to share their experiences with the evolving intellect of attackers and their multifaceted breach strategies. Using multi-persona impersonation (MPI), attackers establish multiple accounts and increase trust by manipulating social validation — a psychological tool.
Join us as we discuss:
The evolution of MPIs
Email fraud taxonomy
The role of MPI in business email compromise


Resources: 
https://www.proofpoint.com/us/blog/threat-insight/ta453-uses-multi-persona-impersonation-capitalize-fomo
https://www.proofpoint.com/us/blog/threat-insight/bec-taxonomy-proofpoint-framework


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