The Marketing Drive  Short marketing message that you can use right now! Overcoming Internal Resistance to AI Episode Summary In this episode of The Marketing Drive, Chris Doelle tackles a common obstacle businesses face when adopting artificial intelligence: internal resistance, particularly from IT departments. He explains that mid-sized companies are often the hardest hit by […]

The Marketing Drive  Short marketing message that you can use right now! AI, Branding, and the Future of Search Short marketing message that you can use right now! Episode Summary In this episode of The Marketing Drive, Chris Doelle discusses the significant shift from traditional Google searches to AI-powered search tools like ChatGPT. He explains […]

The Marketing Drive  Short marketing message that you can use right now! Get Started… NOW Show Notes: In this episode of The Marketing Drive, Chris Doelle shares a powerful message about the importance of taking action—no matter where you are in your journey. Chris emphasizes that while the best time to start something new may […]

The Marketing Drive  Short marketing message that you can use right now! Vanity Metrics Short marketing message that you can use right now! Episode Summary In this episode of The Marketing Drive, Chris Doelle tackles one of the biggest time-wasters in modern marketing: vanity metrics. While business owners obsess over likes, followers, and impressions, these […]

The Marketing Drive  Short marketing message that you can use right now! Steal This Podcast In this episode, Chris Doelle champions the idea of “stealing” or copying successful tactics and ideas from others, citing famous quotes like “we stand on the shoulders of giants” and “good artists imitate and great artists steal.” He argues that true originality is […]

The Marketing Drive  Short marketing message that you can use right now! The Oxytocin Effect In this episode, Chris Doelle explains how the hormone oxytocin—known as the “feel good” chemical—can be ethically used in marketing to build trust and genuine relationships with customers. He emphasizes the importance of friendship, active listening, and ethical behavior in […]

The Marketing Drive  Short marketing message that you can use right now! Make a Sale, Do it Now!   In this episode of The Marketing Drive, Chris Doelle dives into the essential truth most entrepreneurs overlook: sales cure all. If you’ve been obsessing over perfecting your offer or identifying the ideal customer segment, Chris urges […]

The Marketing Drive  Short marketing message that you can use right now! Your Network is Your Net Worth   In this episode of The Marketing Drive, Chris Doelle tackles the overwhelming flood of marketing advice business owners face daily — from SEO and AI to flyers and social media. With so many voices telling you […]

The Marketing Drive  Short marketing message that you can use right now! MVP – Minimum Viable Product   In this episode of The Marketing Drive, host Chris Doelle discusses the concept of the Minimum Viable Product (MVP) specifically in the context of marketing. Chris explains that MVP is about getting started with the simplest, most […]

The Marketing Drive Short marketing message that you can use right now! Advertising That Works: Strategy and Measurement   This podcast episode of Marketing Drive with Chris Doelle discusses the complexities of advertising. It emphasizes that advertising’s effectiveness hinges on numerous factors beyond simply choosing a medium. The speaker highlights the importance of understanding your […]