The Marketing Drive  Short marketing message that you can use right now! Rate and Review Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Chris Doelle makes a simple case for regularly asking listeners to rate and review your show. He argues that reviews help both the audience and the creator by improving recommendations […]

The Marketing Drive  Short marketing message that you can use right now! Expert Seminar Scams Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Chris Doelle warns listeners not to mistake polished webinars and bold personal branding for real expertise. His main point is simple: vet the expert before you buy the pitch. MAIN […]

The Marketing Drive  Short marketing message that you can use right now! AI Score Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE The importance of AI Optimization (AIO) versus traditional SEO. MAIN TOPICS The Shift in Search: Users are increasingly moving away from Google and toward “answer engines” like ChatGPT, Claude, Perplexity, and […]

The Marketing Drive  Short marketing message that you can use right now! Love is the Answer Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Chris Doelle argues that love is a practical business principle, not just a personal one. Real growth comes from genuinely valuing clients, staff, partners, and collaborators as people, not […]

The Marketing Drive  Short marketing message that you can use right now! Your Pitch Will Expose You Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Bad marketing usually reveals itself before any marketing work begins. A marketer’s pitch, clarity, materials, and follow-up are proof of how they are likely to perform for clients. […]

The Marketing Drive  Short marketing message that you can use right now! Agentic AI Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE One actionable marketing idea per episode, delivered in commute-length format. Business owners today have tools their predecessors could not have imagined, and most are leaving the best ones on the table. […]

The Marketing Drive  Short marketing message that you can use right now! Aggregation Is Your Friend Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE One actionable marketing idea per episode, delivered in commute-length format. The better you are at aggregating information, the better your results in business and in life. Collecting and analyzing […]

The Marketing Drive  Short marketing message that you can use right now! The Tik Tok Paradox Host: Chris Doelle | Production: Fresh Media Works 📌 Core Premise TikTok is brilliant for brand awareness but terrible for engagement and conversion. Your podcast — not TikTok — should be the cornerstone of your content strategy. ⚠️ The […]

The Marketing Drive  Short marketing message that you can use right now! Your Best Marketing Investment Episode Summary Chris Doelle tackles the seismic shift in marketing. Traditional advertising methods like banner ads, conventional SEO, and print advertising are officially dead—nobody has clicked a banner ad in years, yet many agencies continue selling these legacy products. […]

The Marketing Drive  Short marketing message that you can use right now! Small Business is about to Explode (And Why You Should Jump In Now) The Big Idea What happened to the trades in the last 5 years is about to happen to small business across the board. This is THE opportunity for young people […]