#110. Outlier is a men's techwear brand. We talk with co-founder Abe Burmeister about how the company is using Reddit, Instagram Live and Depop to drive conversation and sales. The Megaphone Podcast features marketers, analysts and advertising professionals navigating the roller coaster ride of building a 21st-century brand.

The Megaphone Podcast: How Reddit and Instagram Live are driving Outlier’s growth

The Loose Threads Podcast explores the new consumer economy. Hosted by Richie Siegel, the founder of Loose Threads, each episode features an in-depth conversation with one guest that spans a range of topics, lasting about an hour. The unifying thread is always the rapid change facing the consumer, retail and commerce industry and how entrepreneurs are responding. You can listen to the podcast on any player of your choice: iTunes, Soundcloud, Overcast, Google Play. If you'd like to recommend a guest (including yourself!), don't hesitate to get in touch: hello@loosethreads.com. http://LooseThreads.com

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The Megaphone Podcast: How Reddit and Instagram Live are driving Outlier’s growth

The Megaphone Podcast: How Reddit and Instagram Live are driving Outlier’s growth