Lionel Messi didn't just join Inter Miami, he ignited a revolution! break down the mind-blowing economic impact of Messi's arrival, from skyrocketing ticket prices and record-breaking merchandise sales to lucrative media deals and global recognition for MLS. Discover how one player turned a team into a billion-dollar franchise and changed the future of soccer in America.

Lionel Messi, Inter Miami, MLS, soccer business, Messi effect