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Last June, we did a series on product-led growth because it’s still a pretty ambiguous and misunderstood term. While we sought to define it better, it’s still a topic on many companies' minds, specifically around how to structure your team. Blake Bartlett, Partner at OpenView, and Kyle Lacy, CMO at Lessonly, discuss the impact PLG has on an organization, and how it's impacting the way teams are structured.
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Last June, we did a series on product-led growth because it’s still a pretty ambiguous and misunderstood term. While we sought to define it better, it’s still a topic on many companies' minds, specifically around how to structure your team. Blake Bartlett, Partner at OpenView, and Kyle Lacy, CMO at Lessonly, discuss the impact PLG has on an organization, and how it's impacting the way teams are structured.