Bryce discusses the dangers of self-deception, emphasizing that the most harmful lies are those we tell ourselves. He explains that true alignment requires congruence between thoughts, feelings, and actions. By mischaracterizing emotions like jealousy and anger, we create internal dissonance, which can negatively impact our relationships, health, and sense of self. He advocates for honest self-reflection, urging you to identify and name your true feelings without judgment. He also suggests that seeking community and guidance, as offered in his group coaching program "The Lab," can aid in facing and overcoming self-deception, ultimately leading to personal transformation and alignment.

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If you'd like to connect with Bryce or see if it would e a fit to work together in either Media Automated or business consulting, visit BrycePrescott.com to learn more. 

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