Learn about Bill Veeck, the most important baseball owner you never knew about! From integrating the MLB to wild promotional stunts, Veeck's impact on the Chicago White Sox and baseball history is unmatched.

In this episode of Rounding Third, Peter Lemieux shares the fascinating and multifaceted story of Bill Veeck, one of baseball's most significant and controversial owners. From his early days with the Milwaukee Brewers to his trailblazing moves with the Cleveland Indians, St. Louis Browns, and Chicago White Sox, Veeck's innovative and often outrageous tactics left an indelible mark on the sport. Discover how Veeck's creative marketing, commitment to integration, and unique on-field strategies changed baseball forever.

00:00 Introduction to Today's Baseball Story