Digital Business Evolution

The Most Important Phase of a Launch


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In this episode of The Digital Business Evolution Podcast, Jess drops some practical advice for entrepreneurs to follow when it comes to a launch. Jess dissects the four phases of the launch process: the Pre-Pre Launch, the Pre-Launch, the Launch, and what Jess says is the most important, the Post-Launch.

Jess walks us through the post-launch and emphasizes that during this phase– numbers reign supreme. But, as Jess also notes, it is incredibly important to remember which numbers you are taking into consideration. We can have a successful launch as far as the amount of money we bring in, but if we solely focus on the hard-hitting metrics, we can quickly trade in our feelings of success for unworthiness.

Jess closes out the episode by reminding us that our clients deserve us taking the time to do a proper post-launch review. When we do so, it leads us and our business to scalability, sustainability, and profitability.

As always, cheers to your evolution! 

Key Takeaways:

  • Learn about keeping future clients in mind by tracking metrics.

  • Learn why our clients deserve us taking the time to do a proper post launch review. 

  • Learn about the 4 phase of launch

Episode Resources

  • Guides, templates, and downloads for your business all for FREE: https://www.jessglazer.com/freebies

📸 Current Gear/Camera Setup:

  • Roost V3 Laptop Stand

  • Rode Wireless GO II (Mic For Solo Episodes)

  • Blue Yeti (Mic For Guest Episodes)

Connect with Jess

Instagram: @iamjessicaderose

TikTok: @iamjessicaderose

Youtube: @jessicaderose

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Digital Business EvolutionBy Jessica DeRose

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