Episode Summary:

In this episode, host Kristina Stubblefield reveals the single most important step you can take to enhance your business's online presence: optimizing your Google Business Profile. She explains why your Google Business Profile is your business's digital storefront on the world's largest search engine and how it can significantly impact your visibility, all at no cost to you. Kristina discusses the key elements of a successful profile, including controlling information, enhancing SEO, showcasing products and services, and encouraging customer engagement through reviews. She emphasizes the importance of regular updates and provides insights on analyzing your profile's performance. Tune in to discover how mastering your Google Business Profile can be a game-changer for your business.

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