Pocket Sized Pep Talks

The Myth of Win/Win Negotiation


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In this Pocket Sized Pep Talk, you’ll learn:

  • Why the classic Win/Win model often breaks down in real-world negotiations.
  • The four traditional negotiation outcomes—and which one is most dangerous.
  • How a strategic Lose/Win approach can build leverage, trust, and long-term advantage.

Sometimes the smartest move in negotiation isn’t winning today—it’s positioning yourself to win tomorrow.

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Pocket Sized Pep TalksBy Rob Jolles

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