<p>The NBA's next media deal is likely to be the biggest of any U.S. sports league other than the NFL. Senior Writer Michael McCarthy joins Owen Poindexter to discuss how big the deal could get, whether Apple or Amazon could get in the mix, and the changes the league is taking to ensure the highest return.</p>

The NBA's next media deal is likely to be the biggest of any U.S. sports league other than the NFL. Senior Writer Michael McCarthy joins Owen Poindexter to discuss how big the deal could get, whether Apple or Amazon could get in the mix, and the changes the league is taking to ensure the highest return.

The NBA's Impending Media Deal | Ep. 7

Front Office Sports covers the influence of sports on business and culture each day. Media rights deals are reaching unprecedented dollar figures, stadium projects are altering entire cityscapes, and new technologies are constantly evolving consumer trends – there’s a lot to unpack. ﻿
In The Newsroom, FOS writers provide an in-depth breakdown of key stories they are tracking with behind-the-scenes context gleaned from FOS's original reporting.
Through these conversations, FOS dissects the forces shaping sports as we know it – and their ripple effects across the rest of society.

Business

Front Office Sports covers the influence of sports on business and culture each day. Media rights deals are reaching unprecedented dollar figures, stadium projects are altering entire cityscapes, and new technologies are constantly evolving consumer trends – there’s a lot to unpack. ﻿ In The Newsroom, FOS writers provide an in-depth breakdown of key stories they are tracking with behind-the-scenes context gleaned from FOS's original reporting. Through these conversations, FOS dissects the forces shaping sports as we know it – and their ripple effects across the rest of society.

Front Office Sports covers the influence of sports on business and culture each day. Media rights deals are reaching unprecedented dollar figures, stadium projects are altering entire cityscapes, and new technologies are constantly evolving consumer trends – there’s a lot to unpack.&nbsp;﻿
In The Newsroom, FOS writers provide an in-depth breakdown of key stories they are tracking with behind-the-scenes context gleaned from FOS's original reporting.
Through these conversations, FOS dissects the forces shaping sports as we know it – and their ripple effects across the rest of society.

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The NBA's Impending Media Deal | Ep. 7

The NBA's Impending Media Deal | Ep. 7