Curiosity Continuum

The Need For Unified Social Contagion

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This conversation explores the changing dynamics of social contagion in the context of entertainment choices. It discusses the impact of streaming services on the collective viewing experience and the fragmentation of social currency. The need for unified social contagion is highlighted, drawing comparisons to past television phenomena like MASH and Who shot JR?. The conversation also touches on the cadence of broadcast television and the challenges of maintaining social currency in a fractured media landscape.
takeaways
  • Streaming services have changed the dynamics of social contagion in entertainment, leading to a more fragmented viewing experience.
  • In the past, shows like MASH and Who shot JR? created a unified social contagion, with large groups of people following along and discussing the episodes.
  • The cadence of broadcast television, with its seasons and breaks, allowed for anticipation and collective viewing experiences.
  • Finding common ground and social currency in a fractured media landscape requires alternative ways of connecting beyond traditional topics like sports.
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    Chapters
    00:00Setting up the microphone
    00:45The need for unified social contagion
    04:00Who shot JR?
    04:19The pits
    05:23Fractured social currency
    06:18Breaking Bad and climactic breaks
    07:18Recapturing social currency
    09:20The horse may be out of the barn
    10:01Finding other ways to connect
    10:17Thirsty for more
    ...more
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    Curiosity ContinuumBy Curiosity Continuum
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