Sol explores how connection has become a product in response to the erosion of traditional social architectures. He reflects on AI companions, comfort streamers, parasocial relationships, and wellness apps that provide the emotional sustenance once derived from unmediated human relationships. Rather than dismissing these as shallow substitutes, Sol examines why people turn to these systems and what this reveals about contemporary isolation. He treats loneliness not as individual failure but as a structural condition created by how we now live, work, and organize our days, showing how the loneliness economy is both symptom and response to the fraying of social fabric.

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