JonCarlo Putman, acquisition manager at Le Tote, talks to us on The New New Thing podcast about paid social, how Facebook helps their offline campaigns, and why podcasts are one of the best ways to advertise.

In the season two opener of The New New Thing, social media expert Adam Buchanan shares his views on trust and paid social.

Sean Conlon joins us on The New New Thing to discuss his latest business venture, his passion for marketing and why he's returning to school while enjoying a busy career.

Element Three president Tiffany Sauder joins us on The New New Thing to discuss her background, how she built her company, and what drives her.

Sarah Myer's love of music and marketing led her to the Indianapolis Symphony Orchestra, where she uses the power of social media to engage with the organization's audiences.

Indiana University professor Kim Saxton joins us to talk about her career path to marketing from computer science, her research, and why micro-segmentation ticks her off.

Writer and humorist Joe Wadlington is our guest for this episode of The New New Thing. He told us about his writing, his job at Twitter, and that one date everyone seems to know about.

Our guest for The New New Thing podcast is Be Nimble founder Kelli Jones. She shares the story of how she lived on two coasts before coming home to launch #DisruptIndy, the area's first tech-centered conference on diversity and inclusion.

How to Create Buy-In for The New, New Thing by The New New Thing

Are you curious about the gig economy or what it’s like to run your own business remotely? Then tune into this week’s The New New Thing podcast, where we feature special guest Nicole Ross, Founder and Head Coach at Creative Quarterback, a virtual marketing agency 100% powered by freelance talent that gives clients access to big-boy creative and project management.

Nicole joins us from her home in Montana, where she moved after launching her business. She not only successfully runs her business from the beautiful state, but she’s mastered the art of balancing her passion—riding horses—with growing her company.

We pick Nicole’s brain on the ever-evolving gig economy, her business goals, and how she manages her flexible schedule.

Tune in for details on:

-The many experiments Nicole ran her first year of business, and which ones worked—and which did not;

-Why she moved away from her core professional network (physically) in Indianapolis to Montana and how that helped her business and why was it so important for her to move;

-The specific tools Nicole uses and relies on for day-to-day operations;

-Specific programs and ideas Nicole has found successful for both her internal and external teams;

and more!

-Learn more about Creative Quarterback by visiting its website and following the team on Twitter @CreativeQB.

Listen to more podcasts on The New New Thing, and subscribe to our SoundCloud for updates. Follow us on Twitter and Instagram @TNNTnews.

Want to be featured on our podcast or submit a contributed post to The New New Thing? Reach out to [email protected].

This podcast is hosted by R. J. Talyor, editor-in-chief of The New New Thing and CEO at Quantifi, and Liz Prugh, managing editor of The New New Thing. New episodes are published every Monday.