In today’s The New P&L Monthly Business Book Review Club, sponsored by The Carroll Consultancy Group we break down and analyse this week’s conversation with Dr Natalie Nixon.

Natalie is a creativity strategist; global keynote speaker; author of the award winning The Creativity Leap: Unleash Curiosity, Improvisation and Intuition at Work; and has been featured in Forbes and in Fast Company. As president of creative and strategic consultancy, Figure 8 Thinking, Natalie advises leaders on transformation- by applying wonder and rigor to amplify growth and business value. We discuss with Natalie:

- An overview of The Creativity Leap

- Creativity as a business-critical competency

- Figure & Thinking’s 3i creative model

- The ‘Tyranny of no’ when it comes to risk management

- How innovation labs balance creative freedom and alignment with the corporate vision

- Why brands need to open up creative opportunities and release creative control

- How Natalie applied a jazz heuristic to assess and measure the Ritz Carlton’s customer experience

- Why ‘wisdom begins in wonder’

- The ‘wonder rigor’ paradigm

- The importance of building a ‘culture of inquiry’

- What jazz bands can teach corporate brands

We are very grateful for the support of our sponsor, The Carroll Consultancy, please take a moment to visit their website 

To learn more about what Natalie and her team do, go to: https://www.figure8thinking.com/

To download Natalie’s WonderRigor™ Tip Sheet go to: bit.ly/wrtipsheet

To download a free sample chapter of Natalie’s brilliant book: The Creativity Leap

To preregister for Figure8 Thinking’s upcoming online course: WonderRigor™ Lab online course

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