This week on The New P&L - Principles & Leadership in Business podcast series we speak to the awesome John Oswald. A business design pioneer with a passionate commitment to sustainability, john is European Managing Director of Accenture Interactive's new Song Sustainability Studio – which aims to make sustainability relevant and actionable to everyone by understanding the human factors behind sustainability choices, and helping companies use this to improve products and communication.

To learn more about the work John and his team do, go to:

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