In this episode, we move beyond traditional price-based analysis to explore how dominant digital platforms—Google, Apple, Amazon, Meta, and Microsoft—shape competition through ecosystem governance.

We break down the key mechanisms of platform power:

* Default Placement & Behavior: How search and browser defaults steer user usage.

* App Store & OS Governance: The impact of rules on developer entry and pricing.

* Ranking & Feeds: How marketplace algorithms and feed curation allocate demand and attention.

* Integration & Data: The feedback loops where usage generates data, improving performance and reinforcing dominance.

Does platform conduct limit innovation and choice, or does it enhance security and product quality? We examine the competing claims and the evolving framework for digital competition policy.

For a full article and graphic examination of this case, click this link:

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