In this episode, Anton Protsiuk sits down with Clara Soteras, a leading expert in SEO for news publishers, to explore how search is evolving in the age of AI. From the rise of Google Discover and AI Overviews to E-E-A-T and generative engine optimization, Clara breaks down what publishers need to know — and do — to stay visible and competitive in 2026.

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• Learn more about Clara Soteras and her work
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