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Released with little fanfare and modest box office, The Nightmare Before Christmas gradually attained a significant audience of millennial children through home video and, by the early years of the 21st century, was widely seen as a seasonal favorite of the same stature as A Christmas Story (1983) or Miracle On 34th Street (1947). These days, the film is a holiday staple whose merchandise clogs department store and pharmacy shelves right alongside comparable items featuring Snoopy or The Grinch.
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Released with little fanfare and modest box office, The Nightmare Before Christmas gradually attained a significant audience of millennial children through home video and, by the early years of the 21st century, was widely seen as a seasonal favorite of the same stature as A Christmas Story (1983) or Miracle On 34th Street (1947). These days, the film is a holiday staple whose merchandise clogs department store and pharmacy shelves right alongside comparable items featuring Snoopy or The Grinch.