Here’s the brutal truth: You can have the best idea and the best funding, but if you build the right thing the wrong way, you are setting money on fire.

In this episode, Ken breaks down "The Founder’s Guide to App Development," a tactical blueprint for non-technical founders. Stop treating your app like a hobby and start treating development like a business decision. We cover how to validate without code, why "Native" development is usually a trap, and how to protect your IP when hiring agencies.

In this episode, we cover:

• (01:05) The "Mom Test": Why asking friends for feedback kills startups.

• (02:15) The Silent Observation Test: Validating with $0.

• (03:45) The MoSCoW Method: How to ruthlessly kill scope creep.

• (06:10) Native vs. Cross-Platform: Why React Native is the smart business choice.

• (07:30) Monetization: Why you must charge from Day One.

• (08:45) The Contract: How to ensure you actually own your code.

Connect with Ken:

• LinkedIn: Ken Vermeille

• Agency: Vermillion