The Now What Show

The Now What Show - Will King


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Imagine owning a business that sold a product every 3 seconds.

It wasn’t always like that.

Will King, founder of King of Shaves established his business from his kitchen in 1993. He used his nous, guile and charm to sell his unique shaving oil into national retailer BOOTS. That was then, this is now, 26 years on. They don’t call him the King of Shaves for nothing.

Nipping at the heels of global brands like Gillette, Will and his team have carved out a niche that no-one, apart from Will, thought possible.

These 3 Now What? moments changed his life, changed his world and will change yours.

Better Life; Produced by Danny Byrd - Hospital Records

Produced by Dee Atkins - Miss Make It Happen

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The Now What ShowBy Brad Burton