The Oil & Gas Digital Marketing Podcast

#001: The Oil and Gas American Dream with Allen Gilmer, Co-founder and CEO of Drillinginfo

02.11.2014 - By James Hahn IIPlay

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Houston, Texas is the home of oil and gas in the United States. Last week, it became the second home for 17,000 strong. People from across the industry descended on the George R. Brown Conventional Center for the North American Petroleum Expo, a.k.a. Winter NAPE 2014.

The Expo floor was a sight to behold. It had everything from a young crew of crazies bringing bitcoin to oil and gas to Drillinginfo’s virtual reality goggles that gave you a 3D view of the subsurface.

There was even a dude who detailed my sneaks!

Introducing the Oil and Gas Digital Marketing Podcast!

But, one experience stood head and shoulders above the rest – recording the first episode of The Oil and Gas Digital Marketing Podcast!

Allen Gilmer, CEO of Drillinginfo, joined me for a fascinating conversation. Allen told some great stories from the good ol’ days of trying to push massive amounts of data over a 56k dial-up connection. He also shared phenomenal insights on wealth creation, the future of the oil and gas industry, and even gave my business card a hearty endorsement!

Moving forward, we will release a new episode of the show every week. I have a wish list of potential guests, but if you have any recommendations or thoughts about the show, please leave them in the comments!

Enjoy the show!

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Tribe Tweetables

This world is about how to make bigger pies and the competition to make the pie bigger. – @AllenGilmer (tweet this)

Technology, still to this day, represents the most radical leverage that anybody can have. – @AllenGilmer (tweet this)

(Drilling is) not moving one nickel from one place to another. It’s creating new nickels. – @AllenGilmer (tweet this)

The fact is you can build 1,000 relationships at once if you do it right on the Internet. – @JamesHahnII (tweet this)

Transcript

James Hahn II: Welcome, ladies and gentlemen, to The Oil and Gas Digital Marketing Podcast. I am your host, James Hahn II, the Founder of Tribe Rocket and this is THE podcast for marketers in oil and gas and B2B marketers across the globe.

And today I am joined by a very special guest, Mr. Allen Gilmer from Drillinginfo. He is the CEO of the company and he founded it in 1999. He’s also founded several other oil and gas companies, he’s a geophysicist by trade, and in my opinion kind of a genius. But, I’ll let him defend himself on that one. Allen, welcome to the show.

Allen Gilmer: Thanks James, it’s a lot fun to be here. Congratulations on Tribe Rocket.

James Hahn II: Thank you, honestly it’s … I’m having a blast. So we’re here at NAPE 2014 – Winter NAPE – and you can really actually tell it’s Winter NAPE this time. Last year I was talking to some people saying, “I’m from Michigan, I have to remind myself it’s Winter NAPE because it’s 70 degrees, but it’s actually winter this time.

But, I guess, we’re a podcast for marketers – we want to start there and we’re at, obviously, a huge marketing event and one of the first things I wanted to ask you was what made you crazy enough to think that digital marketing could work in oil and gas...

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