The 1936 Olympics not only created most of the pageantry for the games, but also established the sports industry.

The Olympics

Culture changes constantly. Most of us think it happens organically, shaped by things like technology, art, politics, or activism. But you'd be surprised how many deep-seated behaviors and beliefs were actually created by carefully-crafted marketing campaigns. Smiling for photos, diamond engagement rings, even the pledge of allegiance - all of these were created by a corporation that was intentionally trying to change our minds, and it worked. In How Marketing Changed the World, we'll explore the fascinating true stories behind some of the most successful, and often unknown, marketing campaigns of all time. Join us every month to learn how powerful marketing can be, and perhaps how to rethink or enhance the promotion of your own brand.

Share The Olympics

Sign up to save your podcasts

The Olympics

The Olympics