Do you know what your clients are going to be asking for six months from now?

I do. And it started with me sending my friend Zach to run around Coachella with one job: grab samples from every photo and video activation he could find.

Here's why this matters. Whatever big brands are spending their experiential marketing budgets on at festivals like Coachella is exactly what's going to show up in your clients' requests next year. Every time. And this year had some genuinely impressive stuff, some head-scratchers, and one activation that is already generating phone calls to my business right now.

In this episode I'm walking through every activation Zach captured, breaking down what worked, what missed, and what you need to start paying attention to. From overhead look-down booths to lenticular prints to branded key chain stations, this is your trend report for the year ahead.

What you'll learn in this episode:

Resources Mentioned:

Your Next Steps: