In this episode of Blue Collar Future, host Jaden Robison takes listeners through an inspiring account of his recent triumphs and learning experiences related to trade work and content creation on social media. Particularly, Jaden opens up about his personal life developments, including expecting a new baby and building a house, and the impact of these events on his professional endeavors.

Key Takeaways:

• Niche down your social media content to align with your personal brand or business for optimal engagement.
• Embrace innovative technology and make small but significant changes to content creation and editing that can lead to social media success.
• Through consistent content posting, you open opportunities for business growth, job offers, and networking in your local area.
• Combine social media presence with a professional website to capture leads and provide a comprehensive brand experience.
• Starting is the most critical step, followed by persistence and the willingness to try different content strategies without being discouraged by metrics.

Notable Quotes:

1. "I bought some Ray-Ban smart glasses… and the first video I made on the job with those got, I think it broke 500,000 views."
2. "I think what happens is people get burnt out and they aren't excited by what they do and they don't have a real purpose or motivation for anything else that they do."
3. "This just goes to show how important and beneficial it can be. And the follower count really doesn't matter."
4. "What I've noticed with people is they don't see immediate success with their social media and they don't keep posting because of that."

(0:00:03) - Introduction and explanation of upcoming topics

(0:00:45) - Experience and challenges of growing social media following

(0:02:03) - Life updates: preparing for a baby and building a house

(0:05:08) - Launch of website templates for contractors

(0:05:41) - Importance of combining social media and websites

(0:06:14) - Personal experience with social media posting

(0:08:13) - People often give up on social media too soon

(0:09:24) - Stepping out of comfort zone and taking risks

(0:11:27) - Success with using smart glasses for creating content

(0:14:06) - Impressive view counts and engagement on recent videos

(0:15:10) - Gained 4500 followers by using camera glasses and editing style

(0:17:55) - Clipping videos into three-second bits increased views

(0:19:08) - Niche down and create content with a hook for more views

(0:21:26) - Good video and engagement matter more than hashtags or trending audio

(0:23:11) - Posting on social media helps with connections and business growth

(0:24:46) - Having a website complements social media for reaching potential clients

(0:26:04) - Social media and website are powerful tools, other strategies can be added

(0:28:24) - Rapid increase in followers and views on concrete Instagram

(0:29:56) - Social media advice and website services available

(0:30:29) - custom website services

(0:31:29) - share and leave a rating and review!

(0:32:02) - Jaden emphasizes the importance of starting and not worrying about metrics