Who's Saving the Planet?

The Optimistic Entrepreneur: Brooke Bowlin on Sustainability, Social Media and Meaningful Success


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When you’re faced with a giant systemic machine that looks like it’s really never going to change, adopting some sort of nihilistic view isn’t uncommon.

Brooke Bowlin’s giant machine is the Fast Fashion industry, which (for the record) creates more carbon emissions than the global shipping and aviation industries combined.

What makes Brooke’s situation unique is that despite facing down this giant for the last four years, she hasn’t succumbed to some doomsday-style climate nihilism.And that’s what makes her so uncommon.

Brooke Bowlin is a ray of sunshine when she enters a room. Or at least when she logs onto a zoom call. 

-She’s an artist, entrepreneur, content creator and sustainable fast fashion advocate. 

-In the past, she was the owner of Thrift 251, a thrift store aimed at reducing clothing waste. 

-Today, she is the voice of “Secondhand Sustainability,” a popular cross-platform media project for conscious fashion. It currently has over 18K+ followers on instagram, and she’s even planning a podcast for it.

Over the past three years, Brooke has cultivated a strong following of young adults eager to change the usually wasteful model that is the modern fashion industry. 




Brooke's Book Recs: -

Hope in the Dark by Rebecca Solnit

All We Can Save by Ayana Elizabeth Johnson & Katharine Wilkinson

Parable of the Sower by Octavia Butler  (mentioned)

Consumed by Aja Barber



Follow her on Instagram: @Secondhand.Sustainability

Her Website Nuance Required

And Newsletter: Nuance Required Newsletter

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Who's Saving the Planet?By Planet Savers Org.

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