"Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success" by William N. Thorndike, Jr. redefines CEO greatness. Instead of "rock star" executives like Jack Welch, it profiles eight lesser-known "outsider" leaders (e.g., Henry Singleton, Warren Buffett) who delivered vastly superior long-term shareholder returns. These intelligent iconoclasts prioritized masterful capital allocation, focusing on per-share value. Their blueprint included extreme decentralization, frugality, opportunistic repurchases, and strategic debt use. Disregarding typical Wall Street pressures, their unconventional approach led to phenomenal outperformance.