HOW THEY DID IT! Unique stories partnerships-led sales and success.

The Partner Program from the Head of Revenue's POV


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5Now that we have heard from the VP of Alliances (Rob Sale) at Vidyard, it's time to understand what their partner program is from the internal revenue leaders' perspective. 

Dan Wardle has agreed to share his experience working with Rob to setup and grow their channel program. 


Main sections:

[00:03:46] Most surprising things learned from the partnership program at Vidyard

[00:06:21] The checks and balances process

[00:09:03]  The 3 main purposes of forming partnerships from a revenue standpoint

[00:12:00] Main marketing touchpoints you should be hitting

[00:13:25] How KPI, quota and metrics have changed with partnerships

[00:14:50] How involved should a CRO be in the day-to-day operations

....

Resources:

Sendoso.com - The leading sending platform.

Partnerstack.com - Partner tracking and payouts.

Sharework.co - A free account mapping solution.


Vidyard.com/partners

...more
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HOW THEY DID IT! Unique stories partnerships-led sales and success.By Alex Glenn

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