The Party Crafter Podcast

Every dollar in a handmade business is tied to an hour of work. Until that changes income is permanently capped by available time. In this episode Leslie and Mike break down the three types of income — active, leveraged, and asset — and exactly how craft business owners can start moving beyond trading time for money.

In this episode you'll learn:

• The three income types and why most crafters stay stuck in just one
• Why the handmade model is structurally limited and what to do about it
• How digital products break the one to one relationship between hours and income
• What passive income actually means and what it does not mean

Grab the Party Decor Business Starter Kit Workbook at thepartycrafter.com — it walks you through the exact business framework we cover in this episode.

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

Eight years building The Party Crafter taught Leslie things nobody told her at the start. In this episode Leslie and Mike get honest about what they would do completely differently if they were starting a craft business in 2026  the tools, the platforms, the income streams, and the mindset shifts that would have changed everything.

In this episode you'll learn:

• Why building your email list from day one is non-negotiable
• How to add digital products in year one not year five
• Why social media is not where you should start
• The AI tools that change everything for a craft business starting today

Grab the Party Decor Business Starter Kit Workbook at thepartycrafter.com it walks you through the exact business framework we cover in this episode.

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

If working more hours fixed the problem your business would already be where you want it to be. More hours is not the answer. In this episode Leslie and Mike break down exactly why and what the three real levers are that actually move your income without adding more time to your week.

In this episode you'll learn:

• Why the more hours model is broken and will never scale
• The three levers that expand your income without expanding your schedule
• How to make more money while taking fewer orders
• Why adding more marketing to a maxed out business makes things worse

Grab the Party Decor Business Starter Kit Workbook at thepartycrafter.com  it walks you through the exact business framework we cover in this episode

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

You create the trend. You prove the demand. You do the work. And then a billion dollar retailer puts the same product on their shelves for half the price. This is not a coincidence. In this episode Leslie and Mike expose exactly how big brands monitor the handmade market and what you can do to protect yourself and profit from it instead.

In this episode you'll learn:

• How big brands track what is selling in the handmade market
• Why your original ideas are making other people rich
• What you can do right now to protect your designs and your business
• How to turn your trend-setting into a competitive advantage they cannot copy

Grab the Party Decor Business Starter Kit Workbook at thepartycrafter.com — it walks you through the exact business framework we cover in this episode.

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

Your craft business made the same money this year as last year. That is not bad luck and it is not the economy. There are specific reasons why craft business income flatlines and most owners have no idea what they are.

In this episode Leslie and Mike break down every reason your income has hit a ceiling and exactly what to do to break through it.

In this episode you'll learn:

• Why trying to do everything at once is stalling your income
• How distraction is costing you more money than you realize
• What happens when you bring the wrong people into your business
• Why not investing in yourself is the most expensive decision you will ever make

Grab the Party Decor Business Starter Kit Workbook at thepartycrafter.com — it walks you through the exact business framework we cover in this episode.

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

Everyone is pointing at AI. But AI is not what is threatening your creativity. Something else is happening inside craft businesses right now and most owners cannot see it because they are too busy looking in the wrong direction.

In this episode Leslie and Mike get honest about what is actually destroying creativity in 2026 — and why the thing you are afraid of is not the enemy.

In this episode you'll learn:

• Why AI is not the threat to your creativity that people claim it is
• What is actually destroying originality in the craft space right now
• How comparison culture is quietly making your work look like everyone else's
• How to protect your creative identity while still growing your business

Grab the Craft Smarter With AI Ebook at thepartycrafter.com — it walks you through exactly how to use AI tools to design better party decor faster.

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

If your supply costs went up but your prices didn't — your margin is already gone. Most craft business owners are pricing from fear instead of math and it is quietly killing their profit.

In this episode Leslie and Mike break down the exact pricing formula that protects your margin no matter what happens to your supply costs.

In this episode you'll learn:

• Why most crafters underprice without realizing it
• The pricing formula that accounts for materials, labor, and profit
• How to raise your prices without losing customers
• The mindset shift that changes how you think about what your work is worth

Grab the Party Decor Business Starter Kit Workbook it walks you through the exact pricing and business framework we talk about in this episode.

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

Most craft business owners don't think about their supply chain until it fails them. One store closes, one supplier runs out, and everything stops. That is not a risk you can afford to take.

In this episode Leslie and Mike break down exactly how to build a supply chain that protects your business so you are never one closure away from losing everything.

In this episode you'll learn:

• Why single supplier dependency is the biggest hidden risk in your craft business
• How to build a three source supply chain that keeps you running no matter what
• Where to source materials when your go-to supplier disappears
• How rising material costs should be changing your pricing right now

Grab the Party Decor Business Starter Kit Workbook it walks you through the exact pricing and business framework we talk about in this episode.

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

In this episode of The Party Crafter Podcast, we take a candid look at the real impact of mixing business and family. We discuss:

• The biggest advantages and risks of working with family
• How business success can put personal relationships at risk
• The importance of setting boundaries and defining roles
• Whether maintaining a business is worth sacrificing a relationship
• For many business owners, family plays a key role in success, but it can also create unnecessary stress. If you’re working with a spouse, sibling, or relative—or thinking about it—this episode will help you navigate the challenges while protecting both your business and your personal relationships.

Listen now to gain valuable insights on balancing business and family the right way.

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.

In this episode we discuss tools and resources involved with not just crafting and the crafting business but life in general. We all utilize tools in some way, shape or form to make our life easier!

Watch this episode on YouTube: youtube.com/@thepartycrafterpro

Find everything at thepartycrafter.com — party decor, digital products, courses, and the Party Decor Business Starter Kit Workbook.

Follow us on Instagram: @thepartycrafter

New episodes drop every other Friday. Subscribe so you never miss one.

The Party Crafter Podcast is hosted by Leslie and Mike Frederick.