Code to Market

The Perfect First DevRel Hire for Devtool Startups


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What makes a great early marketing or DevRel hire? In this episode, we break down why hunger for glory drives experimentation, why first hires should be generalists, and whether founders should test marketing channels before hiring. Plus, we discuss the different types of DevRel and analyze a great example of educational marketing from Resend.

๐Ÿ”น When to hire your first DevRel

๐Ÿ”น Charisma vs. content: What matters more?

๐Ÿ”น Why experience can sometimes hold people back

๐Ÿ”น A simple framework for building a DevRel team


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Code to MarketBy Gonto and Hank