Tech hype has a familiar rhythm: wild excitement, inflated promises, and then a sharp comedown. In this episode, we unpack why every new innovation—from blockchain and NFTs to the metaverse and now artificial intelligence—seems destined to ride the same hype cycle. We explore how moments like the launch of ChatGPT ignite genuine breakthroughs but also tempt founders to overpromise, risking credibility when reality catches up. Hype, it turns out, is both fuel and poison: essential for attracting money and users, yet dangerous if expectations spiral out of control. So how do companies survive the crash after the buzz fades—and which technologies actually endure once the noise dies down?

https://www.economist.com/business/2023/03/02/the-uses-and-abuses-of-hype