The Ginni Show

The PFA-Free Period Pioneer: How Susie Hewson Took On Toxic Tampons and Won


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Here’s an uncomfortable truth: Your tampon…it’s probably toxic.

From invisible chemicals to environmental damage, the products we use every month could be quietly impacting our health and our planet. Most of us never question what’s really in our pads or tampons. But once you know, you can’t un-know. Susie Hewson’s outrage has sparked a global movement, showing us that the small choices we make today can lead to massive, lasting change.

You’ll walk away with a new awareness of what’s really in your products and how you can make powerful daily choices that go beyond yourself.

What You’ll Learn:
02:15 Why PFAs in pads and period products are harming your health
16:09 The long road to becoming fully compostable
21:43 How anxiety about the environment can be a driving force for good
28:45 What she and King Charles really talked about at Windsor Castle
38:48 What keeps her going after breast cancer, setbacks, and four decades of change

Today, Ginni welcomes Susie Hewson, a woman who has spent four decades fighting for your health and our planet. From facing toxic shock syndrome head-on to confronting the forever chemicals in our water supply, she’s an eco-pioneer who turned outrage into action. In this conversation with Ginni, she opens up about building a company from her Bristol kitchen (with no internet), taking on the feminine hygiene industry, and what happened when she met King Charles wearing a self-made tweed suit.

You’ll hear how Susie went from growing up in a working-class family to becoming a global leader in eco-conscious period care. She shares how witnessing polluted waterways in Sweden ignited her activism, how she built and sustains Natracare, and why she believes transparency and compostability are non-negotiable. Susie also opens up about managing anxiety in the face of climate collapse, her face-to-face with King Charles, and how she gives back to communities she cares about.

Connect with Susie Hewson:
LinkedIn: https://www.linkedin.com/in/susie-hewson/
Natracare: https://www.natracare.com/

Connect with Ginni:
Website: https://ginnisaraswati.com/
Instagram: https://www.instagram.com/theginnishow/
LinkedIn: https://www.linkedin.com/in/ginnisaraswati
Ginni Media: www.ginnimedia.com

Got a great show topic idea? A guest you’d love to see on the Ginni Show? Tell us about it: (844) 543-1772

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The Ginni ShowBy Ginni Saraswati

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