Your portfolio is your evidence. It's the proof of what you can do as a creative. But here's the thing most people get wrong: they build a portfolio that shows everything they've done instead of building one that positions them for where they want to go. In this episode, I'm sharing the real story of how one creative director's honest feedback completely shifted the way I approached my portfolio and ultimately helped me land my first industry job. I'm also breaking down the difference between a portfolio and a creative service website, why you might need more than one, and how to structure your work so the right people see the right things. Whether you're just starting out or you've been in the game for years and your portfolio needs a refresh, this one's for you.

Anchored in 1 Peter 4:10.

https://linkin.bio/candicedmadrid