Recently, I summed up my feelings about audio’s expansion in a post that effectively turns my fanboyism to 11, predicting audio will soon reach video as the channel/format of the future. It’s an ode of sorts to what makes audio great, and digital audio advertising plays a very important role in these future movements. As ever, there’s plenty of data to back it up. A unique opportunity On a very basic level, what should make any publisher giddy about digital audio advertising and audio ads is one