The power of cold emails for customer acquisition and how to write the perfect email, with Alex Berman of InspireBeats (Ep. 024)
Today's guest, Alex Berman, is the Chief Marketing Sumo for InspireBeats, a Lead Generation, Lead Research, and Personalized Prospecting Solution for Startups. Alex is responsible for generating over $21 million dollars in B2B leads. He and the team at InspireBeats have sent over 1 million cold emails to create leads for startups and software-as-a-service companies in the last two years.
Alex is going to tell us why e-mail isn't dead, how he acquires leads and customers through cold e-mails, the secret to sending a cold e-mail, and how to identify the buying signals of your desired customers.
You can also access this episode at http://goandgrowpodcast.com/024