Community x Capital

The Power of Communities Episode


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On this holiday weekend, we want to release a special episode about the power of community. Communities have the power to shape movements.
This episode was recorded a few weeks ago. Our recording was scheduled for 5 pm ET on the day of the George Floyd verdict. At 4:55 pm ET, the George Floyd verdict was announced.
We felt that it was only appropriate to start with the news and see where it took us.
From the Colin Kaepernick jerseys hanging on Alexis’ office wall to the European Super League, we covered a number of topics:
* How online communities are as, if not more, meaningful to people than offline communities.
* How sports teams like Angel City FC are changing the game with community-building.
* How the logo tattoo KPI can help companies and brands know when they have Super Fans.
* How the movement can hold companies and brands accountable.
* How the short-lived European Super League was the manifestation of the tension between Community x Capital.
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Community x CapitalBy Alexis Ohanian, Michael Sidgmore

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