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The Power of Good Marketing Right Now w/ Helen Rankin | Creative Boundaries
In a period of time like right now, where no one knows what is coming in the next week, marketers are facing an ever-expanding challenge to keep customers engaged in their brand. I chatted with Helen Rankin, the CMO and partner of SwagUp about her recommendations as a seasoned marketer and creator.
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By Ben FarrIn a period of time like right now, where no one knows what is coming in the next week, marketers are facing an ever-expanding challenge to keep customers engaged in their brand. I chatted with Helen Rankin, the CMO and partner of SwagUp about her recommendations as a seasoned marketer and creator.